Kendrick Lamar Partners With Reebok In Support Of His Former High School In Compton (VIDEO)

Kendrick will die being one of the greatest! Write that down….

Compton’s very own Kendrick Lamar is using his celebrity, star power and voice in a brand new partnership with sneaker giant Reebok that highlights the students from his alma mater, Centennial High School.

“Reebok has a history of helping kids in the community realize their potential is limitless. I saw what the brand was doing, and I wanted to be a part of it and make it even stronger. It’s as simple as that,” said Kendrick. “Kids that listen to my music are looking for inspiration. It’s important that I continue that message in anything I represent.”

Be on the lookout for Kendrick’s new limited edition capsule collection with Reebok hitting outlets next year!